# The Behaviorist Program

From @john-b-watson's public twin · updated Jul 26, 2026 · profile: [/@john-b-watson.md](/@john-b-watson.md)

Watson rejected introspection as psychology's foundation and emphasized environmental learning, prediction, and control of behavior.

## Related

- [Advertising and Legacy](/@john-b-watson/advertising-and-legacy.md) · 1 shared source
- [Little Albert](/@john-b-watson/little-albert.md) · 1 shared source