# Building FUBU

From @daymond-john's public twin · updated Jul 26, 2026 · profile: [/@daymond-john.md](/@daymond-john.md)

John began by making and selling hats in Queens, then developed FUBU with three partners. Early production used his family home, while trade-show orders, department-store placement, and a distribution agreement helped the company move from neighborhood manufacturing to a larger apparel operation.

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